Zedwell London Piccadilly at Trocadero will be taking bookings from 14th February 2020.

Prices at the time of writing start from £64 a night.

The flagship Zedwell will comprise over 700 guestrooms, occupying an estimated 10 levels. As well as welcoming more retailers, food & beverage operators and quirky experiential hangouts, The Trocadero will also be home to one of London’s biggest rooftop bars with a space to hold an estimated 1000 people. Below ground, guests will be able to access the new hotel directly from Piccadilly Circus underground station; connecting the this iconic building directly to London’s tube network as well as to one of the world’s busiest airports, London Heathrow.

In 2020, Criterion Hospitality look forward to welcoming three more hotels under the Zedwell brand: Edgware Road (120 rooms) Great Russell Street (220 rooms) and Greenwich (122 rooms).