First properties in Southbank Place development went on sale today.
Over 3,000 people have pre-registered their interest in the development since the end of July, which will offer up to 877 apartments when completed, reported Canary Wharf Group.
One York Square is the first residential building to be launched in the scheme from joint developers Canary Wharf Group and Qatari Diar on the 5.25 acre Shell Centre site on the capital’s South Bank.
One York Square is the product of a collaboration between architects Squire and Partners and interior designers Johnson Naylor, offering 199 well designed apartments – the majority enjoying dual aspect living rooms and stunning views across London. The prices for the apartments start at £540,000 for a studio, £685,000 for a one bedroom, and £1,000,000 for a two bedroom apartment.
Southbank Place is being launched from the development’s prestigious marketing suite in the Grade II listed County Hall building, which sits close to the Shell Centre. Formerly the office of Greater London Council leader Ken Livingstone and later the headquarters of The Diana, Princess of Wales Memorial Fund, the suite has been painstakingly refurbished by renowned interior designers Goddard Littlefair.
Commenting on today’s launch, Richard Oakes, Sales & Marketing Director, Europe, Qatari Diar Real Estate Investment Company said: “It is incredibly satisfying to see the sales of our prestigious development begin. This is the first step towards the creation of a new community which will not only draw from the existing vibrancy of the area, but will add to it with green spaces, affordable homes, and office and retail spaces to provide new jobs.
We are proud to be creating a new destination within an established cultural centre, and the interest which has been shown by prospective buyers for today’s launch demonstrates how their desire to become part of the future of the vibrant South Bank area.”
Canary Wharf Group’s Head of Residential Sales, Brian De’ath added: “For some time we have worked closely on the development of this project with growing excitement, and it is not surprising that the collaboration between internationally admired architects and designers is catching the attention of potential homeowners.
Not only will buyers have the chance to live in one of London’s most anticipated and desirable residential developments, but from today they will become a part of the next generation of the South Bank, one of London’s most beloved and culturally rich destinations.”
Visit www.southbank-place.com for more information.