Project Flourish (Sainsbury’s Ladbroke Grove)

Ladbroke Grove W10
C3E
Residential development

Key Details

Address
2 Canal Way, London W10 5AA
Local Area
Ladbroke Grove
Local Authority
Kensington and Chelsea
County
Greater London
Country
England
Completion
2030
Flats
2519
Use Classes
C3, E
Website

Overview

Sainsbury’s Ladbroke Grove superstore site, also known as Project Flourish, in Ladbroke Grove, London W10.

Ballymore and Sainsbury’s are transforming the 19-acre site at Ladbroke Grove within the RBKC’s Kensal Canalside Opportunity Area.

The proposed plans include:
- 2,519 homes of varying sizes and types, with a minimum of 500 being affordable.
- Green and open areas, featuring new public parks, play zones, and a revitalised canal basin.
- A modern high street housing local retail, a larger Sainsbury's store and café among other workplaces.
- Transport upgrades in Ladbroke Grove with enhanced junctions, new bus stops, and better connections to the canalside path are planned.
- A community hub that provides affordable workspace for businesses, charities, and community groups.
- A new 130,000 sq ft Sainsbury’s store will provide a fresh, modern approach to trading with increased capacity for home delivery services. The agreement will ensure continuity of trading within the existing store until the day the new store opens.



The planning application submitted in October 2023 followed three years of extensive consultation with local residents and stakeholders.

2,000 long-term jobs will be created and an estimated annual economic uplift of £37 million.

The site is one of the last major brownfield opportunities left to develop in the Royal Borough of Kensington and Chelsea.

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Site & Location

Team

Company
Type
Year
Developer
Developer
Landscape Architect
Planning Consultant
2023
Communication
WSP
Transport Consultant
Environmental Consultant
Structural Engineer
Services Engineer

Timeline

News, events, milestones and offers from the new development
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Disclaimer

Information on this page is for guidance only and remains subject to change. Buildington does not sell or let this property. For more information about this property please register your interest on the original website or get in touch with the Connected Companies.