Quadrant 3

Soho W1A
Mixed use

Key Details

Glasshouse Street, London W1A 4BZ
November 2011


Quadrant 3 forms part of a comprehensive restoration and redevelopment of the four Quadrant blocks at the southern end of Regent Street. It is bordered by Glasshouse Street, Air Street, Brewer Street and Sherwood Street.

Meeting the strict conditions imposed by heritage and planning bodies was the key to unlocking the development potential of this prominent Piccadilly site. The 1000-bedroom hotel is currently being replaced by seven floors of offices, a ground floor incorporating shops and nine residential units.

The hotel was a Grade II listed building, largely because of the quality of its art deco interiors. Half of the historic facades are being retained, while four glamorous 1930s entertainment venues are being completely restored within the redevelopment. Timber veneer, marble, brass, mirrors, ceilings, even wallpaper, from the Atlantic Bar & Grill, Titanic Restaurant, Dick's Bar and Chez Cup, have been carefully stripped from the building and labelled so the rooms can be put back together again like a jigsaw.

A high-tech energy centre to service the wider Regent Street Quadrant block is being installed on one of three basement levels. The energy centre is powered by a cutting-edge hydrogen fuel cell - the same technology used to power space shuttles. The cell works by turning natural gas into hydrogen and emits little more than air, making it a highly environmentally-friendly option. This project aims to set a new benchmark for sustainable central London development.

A new pedestrianised arcade, named Glasshouse Walk, will link the south-west end of Denman Street to Glasshouse Street, bringing new vibrancy to this part of Piccadilly.

Gross Area 420,000 sq ft (internal)
Office 200,000 sq ft
Retail 54,000 sq ft
Residential 9,500 sq ft (nine 1-3 bedroom units)

Businesses in the building:
- Whole Foods (opened May 2012)
- Brewer Street restaurant
+ many more

Source: Stanhope.plc, development manager

Site & Location


Piccadilly Circus Underground StationBakerloo, Piccadilly
Piccadilly Circus - 1 min. walking / 16 metres139, N113, N15, N18, 12, 159, 453, 88, 94, N109, N136, N3, 14, 19, 38, 6, 9, N19, N38, N9, N97


Main Contractor


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Information on this page is for guidance only and remains subject to change. Buildington does not sell or let this property. For more information about this property please register your interest on the original website or get in touch with the Connected Companies.