CF Commercial and Nash Bond have been appointed as joint agents for the retail and restaurant spaces at the International Quarter London development.
The £2.4bn mixed-use development will house over 25,000 workers once completed in 2025.
Around 52,000 sq ft of shops, restaurants and cafes will sit alongside 4m sq ft of Grade A office space and 333 new homes.
Almost 1m sq ft has already been pre-let, with the Financial Conduct Authority (FCA) and Transport for London (TfL) taking the first two commercial buildings, which were sold to Deutsche Bank and Legal and General respectively.
A number of world-class institutions have already made plans to set up a permanent presence in the area. UCL East will be the site of a new university campus for University College London (UCL), while Stratford Waterfront features a new campus for the University of the Arts London, along with major new spaces for the Victoria and Albert Museum and Sadler's Wells.
CF Commercial, which has carved out a niche in sourcing independent operators, will work alongside London specialist agents Nash Bond to let the first phase, totalling 15,000 sq. ft. across 12 units.
The two agents will target a mix of retail and food and beverage operators, including both independent and established brands, who will take ground floor space on the FCA and TfL buildings.
Craig Fisher, founder and managing director of CF Commercial, said: “London’s centre of gravity continues to shift eastwards, with areas like Stratford rising to challenge established strongholds of commerce and culture, and International Quarter will help underpin that shift.”
Gavin Rowlands, director of Nash Bond, said: “IQL will be the largest commercial development on Queen Elizabeth Olympic Park and with the backdrop of Stratford’s vibrant cultural landscape and Olympic sporting facilities we expect the retail element to be in high demand from a wide variety of occupiers.”
Guy Thomas, Lendlease’s Head of Retail Asset Management, said: “Stratford is fast becoming the capital’s most desirable place to work, live and play. With a loyal, affluent customer base and a wealth of inviting public space, International Quarter is attracting the very best of British business."
“25,000 employees and business visitors will intersect with the local 12,500 student population, plus vast numbers of international and domestic tourists visiting London’s new Culture and Education district.”