Over 80 per cent of shows have contracted to move from Earls Court to Olympia London.
Covering the full spectrum of trade and consumer, Olympia London is delighted to be hosting a packed and varied calendar in 2015 from organisers including Reed Exhibitions, Clarion, Centaur and Media 10. Events include the biggest consumer event in the UK, Ideal Home Show as well as Ideal Home Show at Christmas and 100% Design, all Media 10 events. From Reed Exhibitions; London Book Fair, Info Security Europe, which will co-run with The Service Desk and IT Support Show. This year also sees Reed’s International Jewellery London transferred from Earls Court to Olympia London. Clarion brings Pulse and Top Drawer, the design-led gifts and fashion accessories event, which has also confirmed its relocation.
Faced with several venue choices, organisers chose Olympia London for its central location and the continuity of experience it offers visitors. Located only ten minutes’ walk from Earls Court visitors can still enjoy the services, transport, local restaurants and hotels they are familiar with.
Events will showcase Olympia London’s new possibilities following over £30 million of investment, which has created new spaces and enhanced flexibility. The London Book Fair, for example, exhibiting across the entire 42,910m2 of space, will be hiring all seven interconnected spaces. Centaur’s Business Travel Show, which co-locates with Travel Technology Europe and Hospitality Technology Europe, will hire the whole of Olympia Grand, including the gallery, with an intelligent use of space that makes the shows independent, yet connected. Shows will also benefit from the architectural beauty of their new location, particularly the barrel-vaulted Victorian roof of Olympia Grand, which lets natural light pour in.
Nigel Nathan, Group Managing Director at Earls Court & Olympia London, said: “It is a fantastic result to see how our investment in Olympia London has enabled such large events to work successfully at the new venue. We have strong relationships with our organisers and their shows, so we are delighted to maintain these and look forward to a successful and profitable future together. These events help cement Olympia London’s deserved reputation as the capital’s premiere exhibition venue.”
Anna Golden, Commercial Director at Earls Court & Olympia London, commented: “With the continued investment into Olympia London, the venue is ready to host the UK’s pre-eminent events. We have completed new entrances to the spaces, new registration facilities and a market-leading Wi-Fi system. We are confident event organisers, exhibitors and visitors will be very happy in their new home and enjoy the possibilities it offers.”
Source: Olympia London Olympia.co.uk